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Welcome to BizAdvisor

At Bizadvisor we believe that Talent and Capability are core to success and are passionate about working with Businesses to grow both through our suite of Training and Consulting services.

Our Senior Team of FMCG & Retail specialists come from both Supplier and Retailer backgrounds. We understand the changing Retail landscape and work with you to ensure that you are well positioned to succeed.

What we do

The Team

Meet the team of BizAdvisors that will guide
you through your training journey.

Kelly Smith

After University I began my FMCG career in an entry level Sales role and have remained in the Industry I love for over 25 years. During that time I have had roles in category management, sales and account management before becoming Sales Director for Goodman Fielder then Griffins Foods. In summary, I have done most sales roles and dealt with all Key Customers in FMCG in NZ. I left my Corporate Career to set up Bizadvisor with the objective of MAKING BUSINESSES BETTER. This is my WHY and what has helped my Business expand from Sales Consultancy into Training, Capability Assessment, Strategic Planning and Leadership Coaching. Consulting to the FGC and leading two working groups ensures that I am fully connected to Retailers and remain current with the challenges businesses face. Let our team come and help you MAKE YOUR BUSINESS BETTER

FMCG Sales Executive and Strategic Planner

25 years Industry Experience, Sales Director Goodman Fielder and Griffins Foods

Professional Capability Developer

Robert Smith

My Retail Career has spanned Corporates, Co-operatives, Joint Ventures, Franchise and Private Equity. I have been at the helm of some of New Zealand’s largest and most successful Retailers including Countdown, Warehouse Stationery, Paperplus and Carpet Court. Retail is in my blood!

My aspiration for business success means I continually challenge strategies and plans to ensure businesses remain well positioned vs competition and potential future disruptions. I believe that Cultures drives performance and that there are some core Leadership skills that can drive a winning culture. This is the area I am now focused on and would love to work with you to develop your own high performing team.

Retail Executive and Strategic Planner

35 years leading large Retail Businesses including Countdown, Warehouse Stationery, Paperplus and Carpet Court.

Professional Leadership Coach

Maree Wrigley

I’ve worked in the FMCG industry for the last 25 years. During this time I have worked for a variety of manufacturers where I’ve held positions from Territory and Key Account Management, to National Sales Manager.

For the last 12 years I have been Client Service Manager for a Data Analytics Company. In this role I have worked with both retailers and manufacturers across many, many categories. This role has given me strong skills in promotional planning and effectiveness, business planning and strategy, category management and also data insights.

Starting in 2018, I am excited to be working with Kelly and Rob, as like them I am passionate about growing individual and team capabilities. I look forward to being able to use my skills and industry experience to help develop your team.

FMCG Sales Executive and Business Analyst

25 years Industry Experience with Medium and Large Businesses

Senior Business Consultant

Our Clients

Here are some of our Clients we have had the
pleasure of working with